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Solutions

Marketing Automation

Nurture flows across email, SMS and WhatsApp.

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Analytics dashboard on a laptop beside coffee
Right Time, Right ChannelPersonalised journeys across email and WhatsApp

Introduction

Overview

Marketing automation sends the right message when a customer is most likely to act. We design journeys across email, SMS and WhatsApp using AI marketing automation, WhatsApp automation and wider digital marketing.

The business problem

What usually holds teams back

  • Leads going cold after the first contact
  • One-size-fits-all newsletters
  • Manual campaign sends
  • No connection between marketing and sales data

Our solution

How we solve it

We segment your audience, map journeys for each stage and automate messages triggered by behaviour, with reporting that shows which journeys produce revenue.

Key capabilities

What the solution includes

Welcome and nurture flows

Sequences that educate new leads.

Behavioural triggers

Messages based on page visits, purchases or inactivity.

WhatsApp journeys

High-engagement reminders and offers.

Segmentation

Audiences built from CRM and website data.

Reporting

Revenue and conversion by journey.

Customer smiling while using a mobile app

Benefits

The results you should expect

  • More conversions

    Leads nurtured until they are ready to buy.

  • Less manual work

    Campaigns run automatically.

  • Higher lifetime value

    Retention and repeat purchase flows.

Use cases

Where this solution fits

E-commerce

Abandoned cart, post-purchase and win-back flows.

SaaS

Trial onboarding and upgrade journeys.

Services

Consultation follow-up and re-engagement.

Process

How we deliver

  1. Step 1

    Assess

    Review your current setup, data, costs and goals.

  2. Step 2

    Plan

    Agree scope, priorities, milestones and success measures.

  3. Step 3

    Build

    Deliver in short iterations with regular reviews.

  4. Step 4

    Launch

    Go live with monitoring, training and documentation.

  5. Step 5

    Improve

    Measure results and keep optimising.

Relevant technology

Platforms we use

  • HubSpot
  • Klaviyo
  • Mailchimp
  • ActiveCampaign
  • WhatsApp Business API
  • Zapier
  • n8n

FAQ

Frequently asked questions

Can you work with our existing email platform?

Yes. We work with most major platforms and only recommend switching when there is a clear benefit.

Talk to us about marketing automation

Share your goals and we will recommend a practical starting point. Email support@codemaint.com or use the form.