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CMCodeMaint

Digital Marketing

Conversion Rate Optimization

Turn more of your traffic into customers. Conversion Rate Optimization at CodeMaint: Turn more of your traffic into customers.

Talk to an Expert
Reviewing performance reports on a laptop
Evidence BasedChanges tested against real behaviour

Overview

What conversion rate optimization means at CodeMaint

Conversion Rate Optimization at CodeMaint: Turn more of your traffic into customers. SEO, paid media and campaigns that drive revenue.

This service is delivered by the same team that handles Landing Page Development, UI/UX Design and PPC Advertising, so projects can grow without changing suppliers or re-explaining your business.

What we provide

Our Conversion Rate Optimization services

Each engagement is scoped around your goals, but these are the areas we typically cover.

Market, competitor and keyword research

Planned, delivered and documented as part of your conversion rate optimization engagement.

Channel strategy tied to revenue goals

Planned, delivered and documented as part of your conversion rate optimization engagement.

Campaign setup, creative and copywriting

Planned, delivered and documented as part of your conversion rate optimization engagement.

Conversion tracking and attribution

Planned, delivered and documented as part of your conversion rate optimization engagement.

Analytics dashboard on a laptop beside coffee

Key benefits

What changes for your business

  • More qualified enquiries

    Targeting and messaging focused on buyers, not just clicks.

  • Lower acquisition cost

    Continuous testing and budget reallocation toward what works.

  • Clear attribution

    Tracking that shows which channels produce revenue.

  • Compounding growth

    Organic and owned channels that keep working after spend stops.

Features & capabilities

Included as standard

  • Market, competitor and keyword research
  • Channel strategy tied to revenue goals
  • Campaign setup, creative and copywriting
  • Conversion tracking and attribution
  • Weekly optimization and A/B testing
  • Transparent monthly performance reports
Consultant presenting a growth plan on a large screen

How we work

A delivery approach built on clarity

  • Measurement first

    Conversion tracking and reporting are verified before campaigns scale.

  • Test, learn, reallocate

    Experiments run every month and budget follows the evidence.

  • Plain-English reporting

    Monthly reviews explain what happened, why and what we will do next.

Process

How a Conversion Rate Optimization project runs

  1. Step 1

    Audit

    Current channels, tracking, competitors and opportunities.

  2. Step 2

    Strategy

    Targets, channel mix, budget and a 90-day plan.

  3. Step 3

    Setup

    Tracking, accounts, creative and landing pages.

  4. Step 4

    Launch

    Campaigns go live with close daily monitoring.

  5. Step 5

    Optimise

    Weekly optimisation and monthly strategy reviews.

Technologies & platforms

Tools we work with

  • Google Ads
  • Meta Ads
  • Google Search Console
  • GA4
  • Google Tag Manager
  • Semrush
  • HubSpot
  • Klaviyo
  • Looker Studio
  • WhatsApp Business API

Who we help

Built for teams like yours

  • Local service businesses
  • E-commerce brands
  • B2B companies with long sales cycles
  • Clinics and healthcare providers
  • Education providers
  • Real estate developers and agents

Use cases

Where conversion rate optimization makes a difference

Generating local enquiries

Visibility in search and maps for the areas you serve.

Scaling online sales

Profitable growth for e-commerce stores.

Filling a B2B pipeline

Steady qualified leads for sales teams.

Why CodeMaint

Why businesses choose CodeMaint

Senior specialists

Accounts are managed by experienced specialists, not handed to juniors.

Connected to development

Landing pages and technical fixes are delivered in-house.

No long lock-ins

Rolling agreements once onboarding is complete.

Your accounts, your data

All ad, analytics and tracking accounts are owned by you.

FAQ

Conversion Rate Optimization questions

How does a Conversion Rate Optimization project start?

With a short discovery call to understand your goals and current setup, followed by a written proposal with scope, timeline and cost.

How much does Conversion Rate Optimization cost?

Pricing depends on scope. Most engagements are offered as a fixed-price project or a monthly plan, agreed before work begins.

Can you work with our existing team and tools?

Yes. We regularly work alongside in-house teams and other suppliers, using your repositories, accounts and communication channels.

What support is available afterwards?

We offer ongoing maintenance and improvement plans so the work continues to perform after delivery.

Discuss your conversion rate optimization project

Tell us what you need and a specialist will reply with practical next steps. You can also email support@codemaint.com.